Chelsea saw just 24, 000 people at Stamford Bridge for the Rosenberg match with adult prices at £38.
The half-empty stadium was Jose Mourinho's last match as Chelsea boss as the Blues struggled to a 1-1 draw.
Now, following fan disgust at the ticketing system, Roman Abramovich has accepted defeat and ordered the price slash - and he's got this decision right.
Prices for Schalke 04 and Valencia games will be £25 and £12 for children.
Roman will have some way to go to make it up to the fans for the shambles of the past week - this act is one small contribution towards that.