The much-travelled marksman nicknamed "Le Sulk" is an unlikely poster-boy, but China's most high-profile recruit symbolises a new dawn for the country -- and is the likely pioneer for an influx of well-known players.
Anelka's two-year deal with Shanghai Shenhua, who finished in the lower half of the table last season, comes just a year after the Super League's nadir when a major match-fixing crackdown left senior officials facing jail.
The corruption problems were so acute that when last season kicked off, state broadcaster CCTV refused to broadcast the matches and the league was without a major sponsor.
And yet in the space of just a few months, the Super League has cast off its woes with a series of big-money signings -- funded largely by profits from a breakneck property boom -- helping draw record crowds.
"The potential of Chinese football is, and always has been, massive. This is why we are seeing names like Anelka come to China," said Cameron Wilson, China-based founder of the wildeastfootball.net website.
"The long-term outlook for the sport here is bright."
The 32-year-old striker, who will complete his transfer next month for an undisclosed sum, is expected to be followed to Shanghai by French coach Jean Tigana and, if the club has its way, his Chelsea team-mate Didier Drogba.
But Anelka is not the first player lured by the mega-riches available in the Chinese league, with his weekly wages reportedly in the region of 200,000 pounds (around $300,000) -- although Shenhua dispute the figure.
In July, little-known Argentine Dario Conca smashed the Chinese record when he signed a $10 million contract for Guangzhou Evergrande, who also splashed out $7.5 million on Brazilian forwards Cleo and Muriqui.
The club, bankrolled by leading property firm Evergrande, were richly rewarded when they swept to the Super League title by 15 points -- just two seasons after being relegated for match-fixing.
"The gold rush in Chinese football started in earnest in the summer when Guangzhou Evergrande (signed) Conca," Wilson told AFP.
"It was a massive signing in terms of prestige and it really made all the other clubs sit up and notice."
Conca was the catalyst for a sudden revival in the Super League's fortunes with a record 4.2 million fans clicking through turnstiles and the usual crowd trouble and scandal largely absent.
According to the Titan Sports Weekly, the renaissance followed government orders for real estate companies to front up the money for football clubs to bring in more foreign players.
"The nation's top leadership has ordered large-scale development for football, they have asked each company to invest at least 200 million yuan ($32 million)," Titan quoted an unnamed real estate mogul as saying.
"No matter if it is a foreign player or foreign coach, now we can move forward with this, and raise the overall level of the Super League."
For the new season starting in March, the average budget of each of the 16 Super League clubs will increase to about $20 million, the report said.
Shanghai's benefactor is colourful industrialist Zhu Jun, who tried to hire Argentina legend Diego Maradona as a coach and once said he had launched a bid for Liverpool, according to reports.
Meanwhile China's moribund national teams, who have already crashed out of qualifying for the next World Cup and the Olympics, received a boost when real estate tycoon Wang Jianlin donated $77 million for training programmes.
Cai Zhenhua, China's vice sports minister, voiced optimism that Chinese football could at last be on its way to the success that has proved so elusive for so long, despite the country's 1.3 billion population.
"We're climbing rungs on a ladder for Chinese soccer," Cai told China Central Television, which has now agreed to resume broadcasts of the Super League next season.
"I'm full of confidence and determination to make Chinese people satisfied with the sport and make Chinese national teams regular participants in Asian and world tournaments."
But despite rapid advances, the spectre of corruption will never be far from Chinese football, Wilson said, potentially undermining the benefit of big names like Anelka.
"The problem in Chinese football is that there is no transparency... this creates an environment where corruption in football is hard to completely eradicate," he said.
"And, more importantly, the perception of corruption is even more difficult to erase."
Source: AFP
Source: AFP