Chelsea have signed up Samsung Electronics Co. Ltd as its new official club sponsor.
The agreement was signed today at Stamford Bridge, Chelsea's stadium, by In-Soo Kim, President & CEO of Samsung Electronics Europe, and Peter Kenyon, Chelsea FC plc chief executive.
The five year deal, which starts on June 1, 2005, is the biggest sponsorship deal signed by Chelsea and the second largest by Samsung after its
sponsorship of the Olympic Games.
The logo of Samsung Mobile will appear on the new Chelsea Centenary
shirts for the first time on its pre-season tour this summer.
Kenyon said: "We are absolutely delighted to have Samsung Electronics as our new official club sponsor. The company is one of the world's largest brand names, and we are excited about what it can offer Chelsea.
Chelsea haven't revealed how much the deal is worth, well they wouldn't would they.